Production: GROMKO
Director: Ivan Gromko
CG Artists: Rodion Terekhov, Denis Petryaev
CG Artists: Rodion Terekhov, Denis Petryaev
![](https://cdn.myportfolio.com/48808fd5-c349-487f-bc99-d07e7ec2dac1/bde9e3e8-8a5f-4bdd-9f96-b25466be0557_rw_1920.jpg?h=f33a80e4b2c2cb97d8823536417e3249)
![](https://cdn.myportfolio.com/48808fd5-c349-487f-bc99-d07e7ec2dac1/903df3d0-4786-440a-8e2c-30c3a1733428_rw_1920.jpg?h=eac0e2f83e8a14e0fa5da63b76cadab2)
![](https://cdn.myportfolio.com/48808fd5-c349-487f-bc99-d07e7ec2dac1/c3bf93b9-491d-4139-8866-b184304a447f_rw_1920.jpg?h=2f07c290e12ec3802b431bbc7b2210ee)
![](https://cdn.myportfolio.com/48808fd5-c349-487f-bc99-d07e7ec2dac1/3656b2b8-0c9d-4d3e-a39b-dd78ecb396d1_rw_1920.jpg?h=b4e4f3ccd787977f8f4482df045ec434)
We made a commercial for Synergetic's new beauty category. It was important to convey a sense of eco-friendliness of the product. We came up with the idea of showing the active action of the shower gel with the help of a natural metaphor.