For Alfa-Bank’s brand integrations across reality shows, we developed a distinct visual language for each project, tailored to its unique atmosphere. Rather than relying on a universal template, we created standalone concepts that brought together the character of each show and the brand’s recognizable identity.
Client: Alfa-Bank
Production: GROMKO
Team: Ivan Gromko, Rodion Terekhov, Pavel Sivalnev
Team: Ivan Gromko, Rodion Terekhov, Pavel Sivalnev